ASSETS FOR CREATORS

& CREATIVES

From Flat to Film

Grandpa’s Fav B&W brings old-soul emotion and true editorial contrast to your modern love story. This will be you (and your grandpa's) fav b&w preset.... Because it's exactly how black and white should feel.

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    Why Photo GIRL Is Different

    We get it — you’ve tried the Instagram filters, paid for VSCO & Tezza, and still didn’t get that look.

    Here’s the truth: most presets are made to work for everyone, which means they don’t work perfectly for anyone.

    Photo GIRL presets are different.

    They’re handcrafted individually by Bailee Merry, who actually shoots modern weddings, iconic couples, and luxury content — so every preset is designed to elevate your image, not just throw a filter on top.

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    Built For Creators

    Not made for the masses — made for the girl behind the camera. These presets help you stand out, not blend in.

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    Aesthetic Depth

    Every preset is designed with intention — soft light, editorial tones, and just the right amount of glow. Because your photos should feel as good as they look.

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    Consistency

    Our presets are tested across lighting, skin tones, and locations to deliver that clean, reliable effect every time you edit.

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    Trend-Driven

    We watch the feed so you don’t have to. Stay ahead of the ever-changing aesthetic — all baked right into your presets.

    The Presets In Action

     

    THE CLASSIC

    For when you want your photos to feel timeless but still vintage.

    NOSTALGIA

    The perfect 35mm film look alike.... you could call it dreamy (if you want).

    EDITORIAL FLASH

    When you want that 2000's paparazzi, editorial look!

    GRANDPAS FAV B&W

    This will be you (and your grandpa's) fav b&w preset....

    • I just recently bought the photo girl present pack and I am loving it!! 

       I am a beginner photographer and it was so easy to download, the tutorials were very easy to follow! The presets themselves are amazing and work on so many photos! These presets are completely worth it, would buy again!!

      -@libertyella

    • I have absolutely ADORED using photo girl presets.

      They have taken my images from okay to incredible. The tones and colours it produces are non comparable! Doesn’t look edited just perfection.

      -@_kaylasimone_

    • Love these presets! 

      They all have a cohesive look and feel that make it easy to use different ones in the same session while keeping the same look and feel. They were super easy to navigate downloading, would definitely recommend!

      -@katiemifflin

    • Photogirl presets have changed the editing game for me!! 

      Once I started using these presets it became so much easier to see the vision come to life. I feel like all of my editing is more cohesive and really brings out each photo. I love this preset because it is honestly so versatile, which is exactly what I was looking for. I can use it in so many different photoshoots and lightings. It are also very easy to tweak and edit to make each photoshoot their own. This is exactly why I chose this preset. So glad I found it. It took me a while and I even tried out other presets but this one was my favorite!! 

      -@capturedbyleah

    • Using these presets has completely transformed my photography journey. 

       They’ve helped me bring out the best in my photos. I love how easy they are to use; with just a few quick tweaks, I can get my images looking exactly how I want them. The tutorial that came with the presets was such a great bonus—it made the whole process super approachable and gave me a glimpse into her creative workflow. My absolute favorite is the Photo Girl Classic preset—it works beautifully on so many types of photos and always gives my edits that perfect, polished look. I also love the Film preset for adding a fun, nostalgic touch, and her Black & White preset is amazing when I want something timeless and moody. These presets have seriously elevated my edits and made the whole editing process so much more enjoyable!

      -@jacisilvaphotos

    • I’m absolutely obsessed with the Photo Girl presets. 

      The tones are seriously everything. They have that perfect vintage feel without being overdone, which makes them so versatile for any type of session I’m editing. I’ve definitely struggled in the past with nailing that perfect film like green and spent hourssss stressing over skin tones. but dang, these presets have completely changed the game!! They’ve simplified my editing process so much, and I love how easy they are to tweak and make my own. The Photo Girl presets have for sure become such an essential part of my everyday editing routine. I can’t recommend them enough 🤩

      -@elisabethbaileykingeryphoto

    • I absolutely love these presets! 

      They’ve been such a game-changer as I’m starting to grow my photography business. The tones, consistency, and versatility make editing so much easier and more enjoyable. I highly recommend investing in the full package — it truly has everything you need to create a cohesive, professional look for your photos. My editing process has never felt smoother!

      -@halledegroot

      vintage

      Haze Lens Filter

      "I’ve been using this nylon lens filter since the beginning of my photography career to get that soft, hazy, vintage look that digital cameras don’t naturally produce. No matter how hard you try it's a one off look even presets can't replicate... Every photographer should have this in their tool kit! (it always ends up being my clients fav part of the shoot!)"

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